Social media increases the overall exposure of your website and is also a
fundimental part of quality link building strategies. Additional
opportunities include:
proving your position as an expert in your industry,
rectifying problems and creating goodwill by responding to posts and
conversations,
referring content and links back to your site,
gaining new contacts with partners.
FaceBook, the clear leader in social network sites (there are nearly 500
social networks), with it's massive user base, is a must to have in your
social arsenal package for all reasons mentioned on this page.
Community building forums strategies are great for building contact with
communities that have a direct interest in your company, product and
services.
Twitter is good for communicating directly with customers that show interst
in your company, offering .
You can send tweets with links directly back to your blog or website, if
retweeted by the client your exposure multiplies considerably.
LinkedIn provides a profesional network for people that are associated with
the type of interests and products your company supplies.
my motto is "Keep it simple" and "don't leave anything for tomorrow that can
be done today."
Regards Gerald Crawford
Stellenbosch South Africa
Cell: +27-0720390184 (mobile)
E-mail: gerald@webcraft.ws
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Monday, 9 February 2015
Understanding SEO
The term SEO stands for search engine optimization.
This entails the process of getting free traffic from the following sources:
organic listings on search engines, editorial links from reputable web sites
and listings from web directories.
The major websites are Google, Bing, and Yahoo.
These search engines distribute links in different forms ranging from web
pages, images and videos. Search engines rank theses web pages according to
relevancy, which is most relevant to the search term posed by the internet
user.
These listings are called organic in search engine optimisation because the
listings are generated free and not using paid listings such as Google
adwords etc.
There are two types of search engine optimisation, on page optimisation and
off page optimisation.
On page search engine optimisation
is everything that can be adjusted on the web page, if your search engine
optimisation company is worth their salt, your web page should be scoring
well above 80%.
Off page search engine optimisation takes some more time and is largely
built up by generating quality links (link building) from other reputable
web sites.
This takes patients and time, but is well worth it because every reputable
link that is built secures your position in your search engine optimisation
rankings on the top search engines.
Other off page search engine optimization includes:
- Social media marketing
- Blog posts
- Press releases
- Article submissions
my motto is "Keep it simple" and "don't leave anything for tomorrow that can
be done today."
Regards Gerald Crawford
Stellenbosch South Africa
Cell: +27-0720390184 (mobile)
E-mail: gerald@webcraft.ws
---
This email has been checked for viruses by Avast antivirus software.
http://www.avast.com
This entails the process of getting free traffic from the following sources:
organic listings on search engines, editorial links from reputable web sites
and listings from web directories.
The major websites are Google, Bing, and Yahoo.
These search engines distribute links in different forms ranging from web
pages, images and videos. Search engines rank theses web pages according to
relevancy, which is most relevant to the search term posed by the internet
user.
These listings are called organic in search engine optimisation because the
listings are generated free and not using paid listings such as Google
adwords etc.
There are two types of search engine optimisation, on page optimisation and
off page optimisation.
On page search engine optimisation
is everything that can be adjusted on the web page, if your search engine
optimisation company is worth their salt, your web page should be scoring
well above 80%.
Off page search engine optimisation takes some more time and is largely
built up by generating quality links (link building) from other reputable
web sites.
This takes patients and time, but is well worth it because every reputable
link that is built secures your position in your search engine optimisation
rankings on the top search engines.
Other off page search engine optimization includes:
- Social media marketing
- Blog posts
- Press releases
- Article submissions
my motto is "Keep it simple" and "don't leave anything for tomorrow that can
be done today."
Regards Gerald Crawford
Stellenbosch South Africa
Cell: +27-0720390184 (mobile)
E-mail: gerald@webcraft.ws
---
This email has been checked for viruses by Avast antivirus software.
http://www.avast.com
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